This Will Give You Major FOMO
Turn your podcast into a thriving, revenue-generating business! Learn everything from mastering the art of show notes to harnessing the power of Facebook ads and the Facebook pixel. We've got you covered, on The B-Word!
Discover how to integrate your podcast seamlessly with your business, create content that drives traffic, and use data-driven decisions to fuel your success!
The Power of Integration
One of the key takeaways from this episode is the importance of seamlessly integrating your podcast with your business. Think of your podcast as the cornerstone of your evergreen content strategy. It shouldn't merely follow your business; it should lead it. Your podcast has the potential to be one of the most evergreen assets you'll ever create!
I emphasize that when listeners discover your podcast, they don't stop at just one episode. They dive into multiple episodes, and this is where the magic happens. When you get someone new into your world and they binge watch 7 second Reels vs. 30 minute podcasts, thats a HUGE difference!
But remember we also need to crafting engaging show notes, linking them to other relevant episodes to keep your audience engaged and coming back for more.
Navigating Ads and Making Data Driven Decisions
Let's face it. We can't just grow organically all the time. We might need some help with ads. This is why I get into some really good pointers on using traditional ad's, focusing on Facebook ads and pixels. Learn how to target your ads effectively and create content that drives traffic back to your landing pages or website. Learn about adding those affiliate links and the absolute necessity of having attractive offers to ensure financial success.
Using ad analytics is a super powerful tool to monitor your traffic sources and allocate your time effectively. It's your compass in the digital wilderness, showing you where your efforts yield the best results.
Value, Value, Value
Always remember, every step of your podcasting journey should deliver value to your audience. Whether you're creating free content or engaging with your community, the goal is to build a strong and sustainable podcasting business.
Press Record, my once a year bootcamp to teach you how to start and launch your very own podcast, kicks off the first week of October. Join me here before seats sell out!
Rate, Review, & Follow On Apple Podcasts
"Oh my forking shirtballs I love listening to Joanne on the B-Word Podcast!" < if that sounds like you, please consider rating and reviewing my show! You know the algorithm bots take a look at how many reviews a podcast has in order to recommend the show to others. Help others find this podcast by feeding the algorithm (and my soul!) with a 5-star review. I read every single one of them and giggle with happiness.
Simply click here, scroll to the bottom, tap to rate with five stars, and select "Write a Review". (Oh...and did you know you can do that once a year? So feel free to leave another one for me!)
Also, if you haven't done so already, grab an exclusive subscription to the podcast. I'm adding a bunch of episodes that are JUST for the exclusive subscribers, and if you're not following, you'll miss out. (Exclusive subscriptions are purchased on your mobile Apple app)